Birra Moretti Gran Tour – Hyde Park:
We are very excited to be attending The Moretti Gran Tour this evening. This year it’s being held in Hyde Park as a pop-up part of the British Summertime Festival.
Not only is this a wonderful opportunity to try Birra Moretti’s regional beers, Birra Moretti alla Siciliana, Birra Moretti alla Toscana and Birra Moretti La Rossa, there is also a bespoke 4D immersive sensory experience, which claims transports people to different Italian regions whilst pairing its beers with native food from The Boot. I’m really intrigued to see what this involves; it’s promising us the smell of Sicilian orange groves, a trip through the Tuscan hills, the sounds of an Emilia Romagna market, and an ending in a traditional Trattoria in Udine, the city where Birra Moretti was born back in 1859.
If that wasn’t enough, there’s a Moretti sommelier on hand to tutor small groups in the art of food and drink pairing.
The food is being supplied by a selection of Italian street food vendors including the likes of Pizza Pilgrims, Arancini Brothers, The Cheese Wheel, and the Cheeky Italian.
The Moretti Garn Tour runs from Monday 3rd July until – Friday 7th July, except for Thursday 6th July when British Summertime becomes a hub for live music.
WHERE: British Summertime, Hyde Park, W2 2UH
WHEN: Monday 3rd July – Wednesday 5th July and Friday 7th July.
TIMES: Mon & Fri: 12pm – 10pm, Tues & Weds: 8am – 10pm.
SENSORY EXPERIENCE: Tickets to the food sensory experience costs £10, plus a booking fee. For more information, or to book a place please visit: www.axs.com/morettigrantour